Antoni Cimolino officially begins his tenure as the Artistic Director of the Stratford Festival today.
And he's already leaving a mark on the organization.
Cimolino has unveiled a new logo for the theatre company featuring the words 'Stratford Festival' while omitting the word 'Shakespeare'.
The new Artistic Director says the term 'Stratford Festival' is what has been used for most of the company's 60 year history and this change marks a return to tradition.
The announcement follows the release of the 2013 playbill.
For more information, go to www.stratfordfestival.ca.